Mathias Eichler
Appearances
SXSW Interactive meets Olympia
Mar 7, 2011
Inspired by the start of SXSW Interactive in Austin, Texas this month, Mathias and Brandon explore what it would take to build a similarly-spirited…
Will you get an iPad 2?
Mar 7, 2011
Olympia’s loudest iPad advocates react to Apple’s announcement of iPad 2, arguing that the device is changing the way the public evaluates the value…
Tourism can work for Olympia
Mar 8, 2011
In the shadow of Mount Rainier’s birthday, Mathias and Brandon brainstorm business ideas for the local lodging industry to take advantage of Olympia’s unique…
Local green business: Grays Harbor Paper
Mar 9, 2011
In a city that prides itself on doing sustainable business, Mathias and Brandon highlight a large-scale example immediately to the west of Olympia: Grays…
Making media social
Mar 10, 2011
With so many locals singing about “social media,” Brandon sounds off on what the buzz word means about the web. Mathias and Brandon take apart…
Downtown’s new spot
Mar 14, 2011
Olympia business owner and cook Kenny Trobman drops in on the live show to bless the city with news that he’s opening a new…
Save local newspapers?
Mar 15, 2011
After a frustrating experience with The Olympian’s iPhone campaign, Brandon questions whether there’s a need for traditional newspapers in cities like Olympia.
Where to put the lemon
Mar 16, 2011
Mathias shares his Sunday adventure with a chicken, lemon and Jamie Oliver. The story reveals a cheap trick for roasting delicious chicken that’s tender,…
Bring on the bias
Mar 18, 2011
In response to an earlier discussion about saving local newspapers, Mathias and Brandon answer questions about whether bloggers can be trusted to replace traditional newspaper…
New media, new politics
Mar 21, 2011
While the City of Olympia opened the doors to its swanky new City Hall and politicians decided the fate of downtown’s isthmus, Mathias and Brandon…
Mark Malsbary, Don’t Stop Printing
Mar 22, 2011
Designer, artist and screen printing business owner Mark Malsbary sits in on the inaugural episode of “You Make Olympia.” Malsbary talks about growing a high-end…
Gravity Beer School
Mar 29, 2011
Jeff Bert, co-owner of Gravity Beer Market in Olympia, crashed the live show Friday to walk Mathias and Brandon through four of his favorite…
Wet is beautiful
Apr 4, 2011
The day after the Washington Tourism Alliance’s industry summit, Mathias and Brandon question the shift toward privatizing the state’s tourism marketing. They highlight sore…
What will you protest?
Apr 11, 2011
Following a week of protest rallies in downtown Olympia, Mathias and Brandon discuss what’s worth protesting. Brandon picks apart the rally’s messaging, while Marcus Dehart…
Road Trip: Safeco Field
Apr 11, 2011
Einmaleins Live hits the road for the Seattle Mariners’ 2011 season home opener at Safeco Field. Mathias and Brandon spend their trip to “The Safe”…
Adam Fletcher, Youth community advocate
Apr 12, 2011
Olympia’s most outspoken advocate for its youth, Adam Fletcher, joins You Make Olympia host Mathias Eichler in its second episode, focusing on empowering young…
Olympia’s broadcast network
Apr 18, 2011
Mathias and Brandon run to one of Olympia’s most serene spots, Tumwater Falls Park, to announce their latest product: Einmaleins.tv The guys discuss the…
Arts Walk Olympia, Spring 2011
Apr 25, 2011
Amidst a crowd of Arts Walk patrons and merchants, Einmaleins Live joins Olympia in celebrating the city’s best community event, while begging for support to…
Cupcake face-off: Bonjour Cupcakes and Bearded Lady Food Co.
May 1, 2011
With the addition of “Bonjour Cupcakes” to Capital Way last week, downtown Olympia now sports two top-shelf cupcake sweet spots. Host Mathias Eichler pits the…
Big news for LEGO lovers: Wind Up Here has ‘em
May 3, 2011
Downtown Olympia’s toy haven, Wind Up Here, dropped big news Monday and Einmaleins.TV’s “Live Life Loud” jumped at the chance to see what’s up.…
Scott Anderson, Hatched Egg’rs
May 6, 2011
Children’s artist Scott Anderson, owner of Hatched Egg’rs, sits down with You Make Olympia’s Mathias Eichler in Episode 3 of the show to discuss…
Sneak peek at Grand Vin Wine Merchants
May 9, 2011
Just a day after stocking their shelves, Olympia’s newest wine destination, Grand Vin Wine Merchants, opened their doors to “Live Life Loud” host Mathias Eichler…
Inside the walls of a bustling Port of Olympia
May 11, 2011
After boarding a large shipping vessel at the Port of Olympia Saturday, host Mathias Eichler gets an inside look at downtown’s discreet industrial turf. Marine…
Sounders-Timbers excites a real Northwest sports rivalry
May 13, 2011
On the eve of the rebirth of Seattle’s soccer rivalry with Portland, Mathias Eichler takes his Sounders gear and a ball to Lacey’s Regional…
Artspace’s future: Downtown Olympia or Lacey?
May 19, 2011
Upon hearing news that the Lacey City Council invited Artspace USA to pitch their community-building model to the city, host Mathias Eichler ran…
Seattle fans come alive: Sounders-Sporting KC matchday
May 23, 2011
Seattle Sounders season ticket holder Randy Roedell trucked Mathias to Qwest Field Saturday for a nail-biting match with Sporting KC. Mathias joins the “March…
Don’t Watch This, please (DWT#1)
May 24, 2011
Mathias Eichler introduced Einmaleins’ new show: “Don’t Watch This”. A show where we talk about the latest and greatest and opinate on what is coming…
Pizza and Smart Phones (DWT#2)
May 25, 2011
Brandon and Mathias have pizza with extra cheese and a good helping of people watching. People using their smart phones beat people reading the free…
Build LEGO with your iPad (DWT#3)
May 26, 2011
Guess what I found out? Storing building instructions for LEGO kits as PDF’s in iBooks on your iPad is nothing short of brilliant.
Create something remarkable (DWT#5)
Jun 2, 2011
Mathias dives deeper into what Einmaleins is up to: Make Olympia remarkable. Disrupt what’s the status quo. Connect the community in a meaningful way.
First Friday #OlympiaTweetup
Jun 3, 2011
To celebrate June’s First Friday and a killer first month of Internet broadcasting on Einmaleins.TV, Olympia’s Internet broadcast network invited local geeks to its “Olympia…
U2 rocks the Pacific Northwest
Jun 4, 2011
Host Mathias Eichler lives life loud at U2’s sellout concert Saturday at Qwest Field. The episode packs concert footage, music and commentary from U2’s Olympia-based…
Deciding the Olympia Brewery’s future
Jun 4, 2011
“Live Life Loud” crammed itself into Tumwater’s Olympia Brewery public visioning meeting Tuesday, chatting with residents, architects and leaders about what will come of…
If it’s too good to be true, it’s called Groupon (DWT#6)
Jun 6, 2011
After Groupon filed their IPO papers last week, Jason Bynum sounds off about the ridiculousness of deep discount marketing.
My favorite song of all time (DWT#7)
Jun 7, 2011
Mathias love U2 and ‘Where the Streets have No Name’ is his favorite song of all time. No really, of all time.
Land a spaceship in Olympia (DWT#8)
Jun 8, 2011
What would it take to land a spaceship in Olympia?
Steve Jobs asked the Cupertino City Council to let him build his new…
Inside The Gyro Spot’s brand new kitchen
Jun 13, 2011
Longtime Olympia cook Kenny Trobman opened the doors Friday to his new Mediterranean deli, The Gyro Spot, for its grand opening in downtown. Live Life…
Here’s a Facebook Tip (DWT#10)
Jun 14, 2011
Don’t make your business a personal page. I’m not a friend of your business.
Don’t wait for the Earthquake (DWT#11)
Jun 15, 2011
Stay ahead, take charge, make decisions and move forward!
Disrupt the Disruption (DWT#13)
Jun 17, 2011
How the internet is used to fight back against those who riot the streets. And gives voice to people in a fascinating way.
…
Alpine Experience’s Urban Adventure
Jun 21, 2011
“Live Life Loud” host Mathias Eichler met Alpine Experience’s challenge Saturday to tackle a list of urban adventures as part of the outdoor retailer’s kick-off…
Steve Langer, Olympia City Council candidate
Jun 23, 2011
Kicking off an ongoing series of personal interviews with Olympia City Council candidates, Steve Langer joined “You Make Olympia” host Mathias Eichler for a conversation…
I collaborate with beer (DWT#15)
Jun 23, 2011
Inspired by a fantastic sunset and the movie Inception, Mathias drinks beer and meets you in your dreams.
You’re better than your last try (DWT#16)
Jun 24, 2011
More musings from the deck. Get yourself up, pull yourself out and start the day fresh. You can win, Olympia.
How big is your camera? (DWT#17)
Jun 27, 2011
Do we need to put makeup on Olympia? Or can its personality shine on it’s own. Brandon thinks it can.
Two tools you need to succeed in this brave new world (DWT#18)
Jun 29, 2011
Mathias sits again on the deck. This time he plays with sand and talks about this brave new world.
This one is for the LOVErs (DWT#19)
Jun 30, 2011
Mathias says a big Thank You to everyone who ordered our first exclusive DNTSTOP shirt. They are being printed this weekend. And there is more…
‘Global Mobile Family’ cruises through Oly
Jul 4, 2011
Family Glauer took a break from their cycling trip around the world to visit with Live Life Loud’s Mathias Eichler and share stories from their…
Twitter is better than ‘door-to-door’ (DWT#21)
Jul 7, 2011
In this romantic night-time episode Mathias discusses many thing, among them, taking your life in your own hands the best iPad sleeves in the world…
When will you know that you have “made it”? (DWT#22)
Jul 9, 2011
Mathias Eichler answers this question. One that ended up being a lot harder to answer then he first thought.
Olympia, Tell Your Story (DWT#23)
Jul 14, 2011
After an fantastic tour of the Olympia Brewery grounds in Tumwater Mathias Eichler reflects on how story-telling can help answer important questions.
Gimme more Soccer (DWT#24)
Jul 19, 2011
ABC chooses to show infomercials instead of the Women’s Soccer Cup Final. America, where is your national pride?
Your website is so much more than marketing (DWT#25)
Jul 21, 2011
Mathias Eichler thinks that websites that are considered just marketing are highly undervalued for what they could be for your business.
Dick Pust, candidate for Olympia mayor
Jul 22, 2011
Olympia mayoral candidate Dick Pust sat down with “You Make Olympia” host Mathias Eichler for a personal chat about the former KGY radio voice’s…
Designing a better Discovery Pass (DWT#26)
Jul 25, 2011
Mathias Eichler loves the Pass, loves to support Washington State Parks, but please can someone design a cooler pass?
Karen Rogers, candidate for Olympia mayor
Jul 26, 2011
Olympia mayoral candidate Karen Rogers sat down with “You Make Olympia” host Mathias Eichler to offer her take on how to bring more residents and…
Behind the scenes at the new Hands On Children’s Museum
Jul 28, 2011
Olympia Assistant City Manager Jay Burney takes “Live Life Loud” host Mathias Eichler behind the scenes of the new Hands On Children’s Museum in the…
Social media means interacting (DWT#27)
Jul 30, 2011
Engage, people! If you choose to have a presence on Twitter and Facebook for your business, don’t just push your content. But interact and respond…
Stephen Buxbaum, candidate for Olympia mayor
Jul 30, 2011
Olympia mayoral candidate Stephen Buxbaum sat down for a relaxed chat with “You Make Olympia” host Mathias Eichler about development, urban housing, when to say…
Chasing racers 40 miles along the Olympia Traverse
Aug 1, 2011
In its first episode, “Go Outside and Play” follows Olympia’s outdoor athletes from Capitol Forest to downtown Olympia in their multi-sport race to win the…
Bridging the generational divide (DWT#28)
Aug 3, 2011
Here’s a question: How do we, ‘the young kids’ connect, gain respect and share with the older generation?
Where is the leadership? (DWT#29)
Aug 6, 2011
After the S&P drops the US credit rating form AAA to AA+ Mathias suggests, that this has less to do with spreadsheet calculations but with…
Are you scalable? (DWT #30)
Aug 10, 2011
Mathias makes the case for social media as a way of reaching, caring and connecting with a much larger crowd. Opportunities for connections are everywhere…
Do something new today (DWT#31)
Aug 18, 2011
Here is the big idea for Olympia. Wake up, and do something new today.
Democritus Blantayre, candidate for Olympia City Council
Aug 23, 2011
Democritus Blantayre sits down for a heady conversation with “You Make Olympia” host Mathias Eichler about running for office in an effort to bring “Direct…
Redefining Buying Local (DWT#32)
Aug 24, 2011
After a lengthy Twitter conversation Mathias sits down and shares some different thoughts on ‘buying local’ and how to make sense of it all.
Housing for Downtown (DWT #33)
Aug 25, 2011
After talking to all the City Council candidates and so many are dreaming of more and bigger retail options to save this place, I am…
Pick up the torch and lead (DWT#34)
Aug 26, 2011
Gary V. stopped doing wine videos and Steve J. stopped leading Apple. Where does that leave us?
Rhenda Strub, Olympia City Council candidate
Aug 30, 2011
Olympia City Councilwoman Rhenda Strub keeps “You Make Olympia” host Mathias Eichler laughing throughout a fun and heavy conversation about why Arts Walk is only…
Move on and innovate (DWT#35)
Sep 5, 2011
Four years of Einmaleins in downtown Olympia. A look back, a status update and a exciting look into the future.
What is your culture? (DWT#36)
Sep 15, 2011
Sitting in the Sun along the Chehalis Western Trail Mathias wonders how well we know our culture.
One plus One equals Three (DWT#37)
Sep 29, 2011
Sometimes working together can get you better results. Sometimes.
Brian Tomlinson: Olympia City Council candidate
Oct 4, 2011
Olympia City Council candidate Brian Tomlinson sat down with “You Make Olympia” host Mathias Eichler for an election season chat about which must come first…
Racing the Chehalis-Western Trail
Oct 4, 2011
Alpine Experience sent Einmaleins.TV down the Chehalis-Western Trail for its “Master of Faster For a Cure” run, walk and stroll event that helped fight childhood…
The Olympia Brewery: An exclusive look inside the heart of Tumwater
Oct 11, 2011
The City of Tumwater, real estate professionals, architects and planners take “Live Life Loud” host Mathias Eichler on an exclusive ride through the vaunted Olympia…
Can You Answer My ‘Kennedy Question’? (DWT#38)
Oct 18, 2011
I asked all council candidates this question. Here is what I think of their answers, and wonder if you can do a better job.
Fall Arts Walk takes over downtown
Oct 24, 2011
The Alpine Experience sent Einmaleins.TV into downtown Olympia for its two-day fall Arts Walk event to soak up the live music, art showcases, fresh food…
Get A Job (DWT#39)
Oct 31, 2011
No, I’m not being an a$$. I am excited for the future. One, where people can as easily start and run their own business, as…
Punditry As Journalism (DWT#40)
Nov 11, 2011
Here in Olympia we love to talk about what other people are doing. How about we get up and do it?
Spotting monsters in downtown Olympia
Nov 23, 2011
Monsters and trick-or-treaters flocked to more than 50 downtown Olympia storefronts to get outside and play on Halloween, and host Mathias Eichler brings viewers along…
I Hate QR Codes (#DWT41)
Nov 30, 2011
Yeah, those pesky, dumb looking bar codes for smart phone readers that promise the moon and fail to deliver - I hate them.
Olympia’s Best (DWT#42)
Dec 23, 2011
Mathias says thanks to all the great businesses that made the Einmaleins network happening in 2011.
Power For 2012 (DWT#43)
Jan 23, 2012
Opening up 2012 with some thoughts on power lines and power brokers. Mathias discusses the snow storm in Olympia and the World Economic Forum in…
A Look At Pinterest (DWT #44)
Jan 30, 2012
Mathias takes a look at Pinterest, the new hot social sharing platform everyone is buzzing about.
Mainstreet USApp (DWT#45)
Feb 9, 2012
Mathias takes a look at the rise of the app store economy and what that means for Main Street USA.
Running A Business Is Like Making Software (DWT#46)
Feb 18, 2012
Sometimes you gotta dream big and chase the dream. Sometimes you gotta dig deep and let small iteration speak to the progress of you work.
Welcome To Business In The 21st Century (WE#1)
Mar 9, 2012
Seth and Mathias discuss launching your small business in this global economy. Welcome to our new podcast, this is exciting!
Build A Legacy (DWT#47)
Mar 9, 2012
Mathias challenges the startup community to not just build business to sell but to build legacy.
Taking the Ski Bus to White Pass
Mar 31, 2012
Mathias catches the Ski Bus to White Pass with Alpine Experience and has fun in the snow.
Playing Legos For Thurston County
Apr 3, 2012
Mathias Eichler gets invited to join ‘Sustainable Thurston’ a community-wide conversation about the future of Thurston County.
The Thing About Those Kickstarter Campaigns (DWT#48)
Apr 24, 2012
Jason has some beef with Kickstarter campaigns and tells us what it takes to run a successful one.
Basecamp Revisited (DWT#49)
May 15, 2012
I once called Olympia ‘Basecamp’ and after visiting Staircase at the Olympic National Park this weekend I was reminded of that. And I was reminded…
RSVP is back! (RSVP#5)
May 17, 2012
We’re starting things up.
A personal thought on “The Rise Of The Tech Bandits” and on how to start things up.
Spicy Tacos In San Diego (RSVP#6)
May 18, 2012
Jake and I talk about a far away place called Southern California. I teach him the ‘Wort der Woche’ and we talk about how many…
No One Knows What Mt. Olympus Look Like (RSVP#7)
May 24, 2012
I’m sitting down with Douglas Scott, the Rick Steves of the Olympic Peninsula, who wants you to fall in love with the Olympic National Park…
I Hate Myself For Talking About Star Wars (RSVP#8)
May 31, 2012
For one last time I am sitting down with Brandon in the Einmaleins studio to discuss the last year of media production, his upcoming move…
I’ll See You On Twitter In Three Months (RSVP#9)
Jun 8, 2012
Rob Richards is back and we talk about the World Baseball Classics (finally someone who cares about that game) building a tech shop in our…
A Unicorn In My Backroom (WE#2)
Jun 13, 2012
Seth and Mathias share their passion for food and wine and business that is run as if there’s a unicorn hiding in the back room…
Listening To The Beat On The Street (#RSVP10)
Jun 15, 2012
Brian Wilson is Olympia’s new Downtown Liasion/Code Enforcement Officer or as he likes to call himself: “Downtown Listener”. We talk about the recent events at…
Raise Your Hand If You Love Paying Your Taxes (RSVP#11)
Jun 21, 2012
Faith has worked with plenty of government agencies over the years and surprisingly she still is excited about paying her taxes. We talk about how…